Ohio State’s New Membership Model, and Other Alumni Engagement NewsPosted: August 17, 2012
In the News
A number of alumni associations are making headlines this summer:
Focus on Young Alumni
Released earlier this summer, The Millennial Impact Report offers survey-based insights on how nonprofits should engage their younger audience (ages 20-35).
Read the full report or the summary by Inside Higher Ed and consider implications for your young alumni engagement efforts.
Stats to consider:
- Communicating: 65% of survey respondents said they prefer to get information about organizations via their websites. The next highest, 55%, said they rely on social media, and 47% said they want updates via e-newsletters.
- Volunteering: 45% said they want to help plan events and develop strategy on committees or small groups, and 40% said they wanted a chance to serve on a board or advisory committee.
- Giving: When asked to choose the phrase that best describes their giving preferences, 42% of respondents chose, “I give to whatever inspires me at the moment.”