Alumni Advocacy: Ingredients for Success

Smiling African American businessmanIn last week’s post, BWF consultant Margaret Carlson shared how advocacy mobilizes alumni for impact.

In the follow-up video below, Margaret outlines the ingredients for success and strategies for making advocacy an effective part of your engagement programming.

We’d love to hear about your organization’s advocacy successes. Send us your stories at, and we’ll include them in an upcoming post.


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